My flat hair days have been long gone ever since this can of volumizing goodness entered my life and now I have fluffy ass hair. I’m very loyal to my Oribe Dry Texturizing Spray but this is very comparable in my opinion. They both add life to limp locks and have an amazing smell! I think that the B&B spray has a bit more hold to it so I use this if I want my curls to last all day. I prefer the finish of the Oribe for everyday or even just for touch-ups. I also love that B&B now do these mini bottles for traveling purposes. So in texture if you spray too close to the hair it will give it a bit of a crunch so make sure you give yourself some space. It’s a really good spray and the closest thing I’ve found comparable to my trusty Oribe. They’re both around the same price point so you’re not really saving or loosing money but If you want more of a hold I’d say this is the one for you.